30% Revenue From Klaviyo Flows: Case Study

Industry

Music & Instruments

Platform

Big Commerce

Revenue

$900K Per Year

Client Intro

Selling imported authentic french

products in US market.

Results

9X Revenue

Increase From Email Marketing

Before

After

Per Month
From Mailchimp

Per Month
From Klaviyo

27% Revenue

From Klaviyo

Before

After

From Mailchimp

From Klaviyo

6X More Subscribers

Before

After

Per Month

All newsletter got 20%+ Open Rate with highest being 49% on 30 days engaged segment.

30% audience suppressed to save costing and increase email deliverability.

Exit intent pop up is getting 6% form submit rate capturing good leads.

Client Review

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five

Problems

Solutions

Migration from Mailchimp

Brand was using Mailchimp for quite some
time and had a user base of over 10K
on Mailchimp.

Initial setup, list building and cleaning

We did the initial audience imports and setup compliance, preference pages and forms. For list building, we deployed exit intent pop-ups along with embeds. Extra care was taken to ensure the mailchimp unsubscriber list.

Automation Setup

Using Bigcommerce plugins to sent out abandon cart and back in stock text-only emails. Both were one time email without any drip flow

Build Automation Flows

We set up the flows recommended for their needs. As they have large buyers base, we tried to engage them again. Every flows are around 4-5 original emails.