40+ Actionable Insights
Overall Account Benchmark
Audience & Segments Analysis
List Building & Cleaning
Flows & Technical Analysis
Campaign Analysis
Email Design Analysis
3-5 working days
1 Discussion Meeting
(One time)
Everything mentioned in audit
Flows sequence planning with list of
emails and their messaging blocks.
Campaign themes, along with the
audiences.
List building ideas and list cleaning
KPIs & Reports to monitor performance
7-10 working days
2-3 Discussion Meeting
(One time)
Overall Account, Flows,
Campaigns, List Building
Performance along 20+ KPIs
Funnel, Cohorts and Benchmarks
Flows, campaigns,
list building planning
Monthly 4-5 Discussion
(Weekly Meeting)
(Monthly)
Ideation & audience
recommendation. Template & design
Copywriting (subject lines & body).
Setup of flow / campaign in ESP
(Klaviyo, Mailchimp etc.)
Raw file (AI / PSD) upon request.
2-3 working days
(Per Campaign)
Price per mail
$125
$112.5
$100
A/B Testing
1
2
4
Everything in
Single Campaign
Monthly
Campaign Calendar
Monthly
Performance Report
Free Re-send
To Different Audience
Weekly Meeting
RetainUp Service Fees
(4 Campaigns / Month)
(8 Campaigns / Month)
(16 Campaigns / Month)
$125 Price per mail
1 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
$112.5 Price per mail
2 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
$100 Price per mail
4 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
Strategy creation (including rule sets & creative direction etc.)
Strategy call to discuss and refine the proposed approach
2-3 emails in each flow
Template design work for every email in the flow
Subject line and body copy creation for all emails
Setup, testing and implementation in Tool
30 day post implementation report to assess and analyse
performance.
6-8 working days
(Per Automation)
Strategy creation (including rule sets & creative direction etc.)
Strategy call to discuss and refine the proposed approach
3-4 emails in each flow (including GIFs, A/B Testing)
Template design work for every email in the flow
Subject line and body copy creation for all emails
Setup, testing and implementation in Tool
30 day post implementation report to assess and analyse
performance.
8-10 working days
(Per Automation)
Flows
Create and/or optimize 3 flows
Create and/or optimize 3 flows
Create and/or optimize 3 flows
Flows (Email Per Flow)
2-3 Emails per flow
2-3 Emails Per Flow
3-4 Email Per Flow +
1 Gif Per Flow
Pop Ups / List Building
1
2-3
2-3 + Website Personalisation
A/B Testing
N/A
2 Campaigns
3 Campaigns & 1 Per Flow
Segmentation
Audience Segmentation
Advanced RFM Segmentation + List Cleaning
Advanced RFM Segmentation + List Cleaning
Reporting
Monthly Flows Performance Report
Monthly Campaign Report + Monthly Flows Performance Report
Monthly Campaign Report + Post Implementation Flows Report
Meeting
Weekly Meeting
Weekly Meeting
Weekly Meeting
Campaigns
N/A
5
10
Monthly
Campaign Calendar
N/A
Included
Included
Additional Campaigns
$125 / Campaign
$100 / Campaign
$100 / Campaign
Additional Automations
$300 / Automation
$300 / Automation
$400 / Automation
Monthly RetainUp Service Fees
Create and/or optimize 3 flows
2-3 Emails per flow
1 Pop Up / List Building
Audience Segmentation
Monthly Flows Performance Report
Weekly Meeting
$125 / Campaign
$300 / Automation
Create and/or optimize 3 flows
2-3 Emails Per Flow
2-3 Pop Up / List Building
2 Campaigns A/B Testing
Advanced RFM Segmentation + List
Cleaning
Monthly Campaign Report + Monthly
Flows Performance Report
Weekly Meeting
5 Campaigns
Monthly Campaign Calendar
$100 / Campaign
$300 / Automation
Create and/or optimize 3 flows
3-4 Email Per Flow + 1 Gif Per Flow
2-3 Pop Up / List Building+ Website Personalisation
3 Campaigns A/B Testing & 1 Per Flow
Advanced RFM segmentation + List
Cleaning
Monthly Campaign Report + Post
Implementation Flows Report
10 Campaigns
Monthly Campaign Calendar
$100 / Campaign
$400 / Automation
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