40+ Actionable Insights
Overall Account Benchmark
Audience & Segments Analysis
List Building & Cleaning
Flows & Technical Analysis
Campaign Analysis
Email Design Analysis
3-5 working days
1 Discussion Meeting
Everything mentioned in audit
Flows sequence planning with list of emails and their messaging blocks.
Campaign themes, along with the
audiences.
List building ideas and list cleaning
KPIs & Reports to monitor performance
7-10 working days
2-3 Discussion Meeting
Overall Account, Flows,
Campaigns, List Building
Performance along 20+ KPIs
Funnel, Cohorts and Benchmarks
Flows, campaigns,
list building planning
Monthly 4-5 Discussion
(Weekly Meeting)
Ideation & audience
recommendation. Template & design
Copywriting (subject lines & body).
Setup of flow / campaign in ESP
(Klaviyo, Mailchimp etc.)
Raw file (AI / PSD) upon request.
2-3 working days
(4 Campaigns)
(8 Campaigns)
(16 Campaigns)
Price per mail
$125
$112.5
$100
A/B Testing
1
2
4
Everything in
Single Campaign
Monthly
Campaign Calendar
Monthly
Performance Report
Free Re-send
To Different Audience
Weekly Meeting
$125 Price per mail
1 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
$112.5 Price per mail
2 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
$100 Price per mail
4 A/B Testing
Everything in Single Campaign
Monthly Campaign Calendar
Monthly Performance Report
Free Re-send To Different Audience
Weekly Meeting
Strategy Creation
Flows
3
5
5
Email Per Flow
2-3
2-3
3-4 (GIFs Email)
Pop Ups / List Building
1
2-3
2-3
Segmentation
Audience Segmentation
Advanced RFM Segmentation
Advanced RFM Segmentation List
List Cleaning
NA
30 Days Post Implementation
Performance Report
NA
1 A/B Testing Per Flow
NA
NA
Omni-channel automation
(SMS, Push, On Site Messaging)
NA
NA
2 Push Per Flow, 1 SMS Per Flow, Website Personalisation
Days
15 -20 Days
30-45 Days
45-60 Days
Strategy Creation
3 Flows
2 – 3 email per flow
1 Pop Ups / List Building
Audience Segmentation
15 -20 Days
Strategy Creation
5 Flows
2 – 3 email per flow
2-3 Pop Ups / List Building
Advanced RFM Segmentation
List Cleaning
30 Days Post Implementation
Performance Report
30-45 Days
Strategy Creation
5 Flows
3-4 (GIFs Email)
2-3 Pop Ups / List Building
Advanced RFM Segmentation List
List Cleaning
30 Days Post Implementation
Performance Report
1 A/B Testing Per Flow
2 Push Per Flow, 1 SMS Per Flow, Website Personalisation
45-60 Days
Campaigns
4
8
12
Flows (Email Per Flow)
3 (2-3 Emails per flow)
5 (2-3 Emails Per Flow)
5 (3-4 Email Per Flow +
1 Gif Per Flow)
Pop Ups / List Building
1
2-3
2-3 + Website Personalisation
A/B Testing
1 Campaign
2 Campaigns
3 Campaigns & 1 Per Flow
Segmentation
Audience Segmentation
Advanced RFM Segmentation
Advanced RFM segmentation
Reporting
Monthly Campaign Report
Monthly Campaign Report + Post Implementation Flows Report
Monthly Campaign Report + Post Implementation Flows Report
Meeting
Weekly Meeting
Weekly Meeting
Weekly Meeting
List Cleaning
NA
Monthly
Campaign Calendar
Days
15 -20 Days
30-45 Days
45-60 Days
4 Campaigns
3 (2-3 Emails per flow)
1 Pop Ups / List Building
1 Campaign A/B Testing
Audience Segmentation
Monthly Campaign Report
Monthly Campaign Calendar
Weekly Meeting
15 -20 Days
8 Campaigns
5(2 – 3 email per flow)
2-3 Pop Ups / List Building
2 Campaigns A/B Testing
Advanced RFM Segmentation
Monthly Campaign Report + Post Implementation Flows Report
List Cleaning
Monthly Campaign Calendar
Weekly Meeting
30-45 Days
12 Campaigns
5(3 – 4 email per flow + 1 GIF Per Flow)
2-3 Pop Ups / List Building + Website Personalisation
3 Campaigns & 1 per Flow A/B Testing
Advanced RFM Segmentation
Monthly Campaign Report + Post Implementation Flows Report
List Cleaning
Monthly Campaign Calendar
Weekly Meeting
45-60 Days
Depending on requirement
Weekly Check-ins
Monthly Reporting
Monthly Action Plan
*Minimum audience of
10k subscribers
*Minimum 6 Month commitment
Depending on requirement
Weekly Check-ins
Monthly Reporting
Monthly Action Plan
*6 months automation performance data in
place for building baseline (current average
flows performance)
*Minimum 6 Month commitment
Subscribe to get 100% effective retention strategies and tactics.
